Brand Authorization

Receiving a logo or discussing a concept is not blanket permission to manufacture, publish, advertise, or imply a partnership.

Approval stages

1. Private exploration — limited concept work for review; not public and not a partnership announcement.
2. Brand and public-use authorization — documented permission for the stated assets, channels, purpose, and duration.
3. Final design approval — approval of the actual artwork, copy, placement, and experience.
4. Production authorization — approval to make the stated quantity or execute the stated program.
5. Launch or release approval — permission to publish or activate when separate from production.

What approval should identify

• The authorizing organization and representative
• The assets and marks covered
• The approved purpose and channels
• The design or version covered
• Quantity or scope where relevant
• Start, expiration, or revocation conditions
• Any required notices or limitations

State of Stick retains the approved authorization record and does not treat a package selection, payment, email attachment, or informal conversation as a substitute for the required approval stage.